Hi. It’s me. Jeff. Jeff Stephens.
// October 25th, 2009 // No Comments » // Banking, Being an entrepreneur, Brand and Branding, Innovation, Jeff Stephens
Um, hi. Nice of you to stop by here. If you can’t tell, this is my first post on my brand new blog. I’m excited to start this thing–I’ve been considering it for a while and decided it’s finally time to put some Jeff-think out there. The wheels of my mind are turning all the time, much of the time about my family, friends and life, but also much of the time about business. Here’s what we’ll be talking about in this blog:
- being an entrepreneur
- business philosophies
- banking
- “innovation”
- making people give a damn about what you do
- many combinations of the above, and surely a few random ingredients tossed in for good measure
Specifically, if I had to state the the thesis of this blog, it would be this.
I get fired up about injecting some entrepreneurialism and business thinking into banking. Today’s banks are run by bankers, not business people or entrepreneurs–and the industry needs a dose of outside, ballsy business thinking worse than anything else.
You may disagree with me already. I kinda hope so–now you’ve got a reason to keep reading.
Just so you know, in case you follow my other endeavors at all, this blog will not be redundant to the blogs run by my companies (http://creative-brand.com/thestory and http://psstmarketing.wordpress.com). This blog will be broader, more personal and more, well, me.
